Air Canada Unveils New Livery and Uniforms
In simultaneous events in Toronto, Montreal, and Vancouver, earlier today Air Canada revealed its new livery and branding, in an event described as “the future of Canada’s flag carrier.” Air Canada also introduced new uniforms, menu items, and wine choices at the events. The new livery was designed in conjunction with branding agency Winkreative and features a white upper fuselage, black tail and underbody, black engine nacelles, and a striking black “mask” surrounding the cockpit windows. Air Canada’s iconic red maple leaf rondelle returns to the livery after a 24-year absence: on the tail, on the inner part of the nacelles, and on the belly (visible when a plane flies overhead).